Fundraising & Charity
Who Are Mystery Donors?
Mystery Donors are everyday individuals who pose as potential donors, waiting to be approached by fundraisers. They engage in conversations about the benefits of donating to a chosen charity, providing valuable insights into how donation requests are handled.
To ensure compliance with industry regulations, Mystery Metrics has developed a large panel of trained assessors who evaluate site teams and their approach to fundraising. Some Mystery Donors are equipped with covert video cameras, allowing them to record interactions so businesses can review the experience firsthand.
These Video Mystery Donors travel across the country, conducting diverse mystery shops for Mystery Metrics, helping organisations refine their fundraising strategies and improve donor engagement.
Compliance Assurance
Assess locations with less than 1 week’s notice
Assess third party fundraisers
Vulnerability Testing
Embed Company Training
Video Mystery Shopping
Lottery, Sign-ups and Refusals
Provide Feedback to Staff
Events & Local Stands
Flexible Solutions
What Is Fundraising Mystery Shopping?
Our tailored fundraising programs at Mystery Metrics are designed to help you evaluate the performance of your fundraisers, agency partners, and donor care teams.
By offering a comprehensive insight program, we collaborate closely with your team to pinpoint areas for improvement and foster positive behaviors. Together, we’ll transform these insights into an award-winning strategy that enables you and your employees to meet key performance indicators (KPI’s) while enhancing the donor experience.
How Does it Work?
So, how does it work? Using our specialised assessment methods, we assign our Mystery Donors a specific task, which could involve calling your donations team, visiting a high street location, or attending a stand at a short-term event or expo.
During their assignment, they complete the tasks we’ve outlined, sometimes portraying specific scenarios to test how they are managed. While doing so, they discreetly gather valuable fundraising market research by capturing real-time data from their experience and documenting it through our dedicated mystery shopper mobile app.
Observation for Compliance
3 Step Rule
Drive Positive Behaviours
Regulation Compliance
Uniform Standards
Contactless Methods
Vulnerability Handling
Information Provided
Rapport Building
What Are the Positive Outcomes of Using Prospective Donor Evaluators?
Enhancing the performance of your fundraising charity is key to refining your business strategy and driving team success. With Mystery Metrics, you can also benefit from:
- Bespoke charity fundraising programmes
- Accurate compliance evaluations
- Fundraiser team performance assessments
- Identification of issues or potential compliance issues
- Customer experience enhancement
- Business strategy creation and implementation
Start Your Fundraising Mystery Shopping Programme Today
FIND OUT MORE
Request Information
Looking to boost your charity’s success and service? Just share a bit about what you’d like to achieve, and we’ll be in touch to help make it happen!
Chartered Institute of Fundraising
Address
Main Office
Contact Us
Main Office
Phone : (01-8187033)
Mobile : 087-2371256
Email: enquiries@mystery-metrics-com